The Local Pro
Disc Golf Shop
A full online store for a new disc golf shop, built the way disc golfers actually shop: by disc type, by flight numbers and by brand.
- Industry
- Disc golf retail
- Sells through
- Online store and mobile pop-up shop
- What we did
- Brand identity and e-commerce website
- Live site
- thelocalprodg.com
Website preview
The brief
The Local Pro is a new disc golf shop, established in 2026, built on expert local knowledge and a mobile pop-up shop that sets up at local courses and events. They needed an online store that could carry a growing inventory from the sport's major brands.
Disc golfers shop differently from most customers. They choose discs by type and by flight numbers, the four ratings for speed, glide, turn and fade. The store had to make those easy to find and easy to compare.
What we built
Shopping by disc type
Putters, approach discs, midranges, fairway and distance drivers, glow discs and accessories, each with its own category and filter.
Flight numbers on every product
Every product card shows the brand, the four flight numbers and the price, so players can compare discs without opening each one.
A storefront that merchandises
New Arrivals, Best Sellers and Shop Recommendations rows on the homepage, plus a Brands page and a shop-by-category carousel.
Accounts, search and email signups
Customer accounts, product search, an email list for exclusive deals, and a free shipping offer announced across the site.
Inside the site
The results
Discs that are easy to compare
Players find the right disc by type and flight numbers, the way they already think about their bag.
A way to bring players back
Accounts and email signups give the shop a direct line to its customers for new arrivals and deals.
One home for shop and pop-up
Players who meet the pop-up shop at a local course can browse the full inventory and order online afterwards.
Hear it from the client
"The quality of work that I received was really exceptional."
He needed a professional retail website with a lot of moving parts and a lot of details. He describes a project manager who was well organized, answered questions quickly and never let up, and a result that delivered exactly what he asked for. In his words, he would hire the team again without thinking twice.
Also on Trustpilot
Exceptional work.
"Building a professional looking retail website with a great brand logo and brand guidelines is not easy. ... I never once during the development time of my brand or website felt like my priorities or goals weren't his priorities or goals. ... He takes notes on deliverables very well, and strives to make sure the product(s) you are getting is exactly what you asked for and are happy with. 10/10."
Ready to sell online?
We build online stores around the way your customers actually shop. Tell us about your products and we'll come back with a plan and a quote.
